Before I start, I need to get this out of the way. In my opinion, design thinking used to be known as thinking, in the same way that thought leadership used to be called leadership.
In a recent post, Helen Walters pointed out the snags many of us [...]
more →This morning, I enjoyed Bruce Nussbaum’s recent Design Observer post “Let’s Give an “F” to the FT List of Best Business Schools,” a call for something many of us have been wishing for: more innovation and design thinking in business. Those [...]
more →Yesterday, Ravi Sawhney posted “Seven Ways to Connect With Your Designer” on one of Harvard Business Review’s blogs. While the piece contains some great ideas for making strategic design processes run more smoothly, it’s also a half-and-half mixture of commonsense relationship guidelines — and things most clients [...]
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It’s now official that MoMA has acquired its first collection of digital fonts and Template Gothic is included along with a list of 22 other typefaces that make me feel honored to be included. Complete info can be found on MoMA’s site.
Congrats as well to [...]
more →Barry Deck Group, after moving approximately 2800 miles southwest to Los Angeles, is happy to be amongst old friends and looking forward to a sunny 2011, even though AT&T (rethink possible) beams only a pathetic 1/2 bar of 3G signal strength onto our beautiful hill.
more →When The Coca-Cola Company needed to find the best way to bring the Happiness Factory campaign to life in retail venues around the world, we created the designs, elements, and guidelines to make it happen.
more →For their 2008 re-launch, Moss Real Estate Group needed to show New York that they had a progressive, green, global vision that people could identify with. We re-wrote the voice they use on their signs and their web site to sound like a smart friend, not an amalgamation of corporate interests. We gave [...]
more →A handheld wireless text messaging device for teens was nearing release. At Ogilvy’s Brand Integration Group, the dream team included Weston Bingham, Stella Bugbee, Iwona Waluk, Apirat Infasaeng, and Barry Deck. We gave them a name, a logo, a package, and an ad campaign.
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